Tuesday, December 13, 2016

Coke Current Event

The current event that I found is about how Coke is starting to reduce the sugar content in some of their drinks. They want to make a healthier drink that will reach a different target market. People are starting to be more health conscious and this is how they will keep current customers and gain more. Coke made a promise that by 2025 they will reduce the calories in their drinks by 20% nationwide. COke is trying to promote their lower calorie drinks by making them 99 cents and they are also doing the buy one get one free at some places. Coke has also asked retailers to make bigger displays for lower-calorie drinks because they want to promote these products more.












 Coke Current Event

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